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Capel has Designer Brands Ready to Make a Splash During Summer Markets


June 26, 2014

Capel's Designer Brands Ready to Make a Splash During Summer Markets

Troy, N.C. - Exploring styles ranging from bold to demure and traditional to contemporary, Capel's team of high-profile designers continues to create beautiful floor coverings that set the standard for the rug industry. Heading into summer markets in Atlanta, Las Vegas and Tupelo, Capel's latest additions to its licensee program, including new COCOCOZY, Genevieve Gorder, Kevin O'Brien and Biltmore For Your Home designs, feature awe-inspiring curves, hand-drawn lines and distinctive patterns.

"With our licensee program, we work with the home fashion world's top designers to create innovative rugs that showcase our unique strengths in styling, construction and quality," says Allen Robertson, vice president of sales for Capel Rugs. "This market, we're featuring an exciting mix of fresh colors, unusual textures and fashion-forward colors and themes designed to capture the imaginations of today's increasingly sophisticated consumers."

Highlights include:

Lyrical, Ring and Maroc are three new additions to COCOCOZY's hugely successful line of area rugs for Capel. Hand knotted using 100% New Zealand, semi-worsted wool, sizing includes 5'x8', 7'x9', 8'x11' and 9'x13'. Lyrical is available in silver green, grey, cornflower blue and indigo blue; Ring is offered in a neutral, yet stunning, grey colorway; and Maroc is shown in a sophisticated dark blue. A 5'x8' rug may retail for $1,795.

Lyrical Ring Maroc

Ancient Arrow features imperfect, hand-drawn lines, which demonstrate an ancient pattern repeated and striped to something contemporary, but also classic. The first hand-tufted rug in the Genevieve Gorder collection, Ancient Arrow is made in India of 80% wool and 20% viscose in six colorways: grey pigeon, leo sun, lilac, saffron stone, stone azure and stone bronze. Available in 5' x 8', 8' x 10' and 9' x 12' sizes, this contemporary rug in a 5' x 8' may retail for $673.

Mediterranean-inspired collections from Kevin O'Brien have received such widespread acclaim, that Capel has adopted a handful of additional colorways to three lines. Tuscan Sun, which was honored during the 2014 America's Magnificent Carpet Awards, is now available in a neutral beige colorway. Riviera, which launched in an assortment of spa tones, has gone neutral as well, with updated cream and grey colorways. And with Ramblas now in Mediterranean blue, you'll feel the enchantment and romance of Italy.

Tuscan Sun Riviera Ramblas

Pergola is inspired by Biltmore's wisteria and trumpet creeper-covered pergola overlooking the former lawn tennis court located below the Italian Garden. The pergola is supported by a promenade of majestic columns and is adorned with statuary and trickling wall fountains. This traditional hand-tufted rug is made from 100% wool in India in four colorways: spa, beige, cream and navy. Sizing ranges from 5' x 8' up to 8' x 11'. A 5' x 8' rug may retail for $673.

Granada: George Vanderbilt traveled to Granada, Spain, with his cousins on a trip in the late 1800s to visit the exquisite Alhambra palace and citadel. Inspired by that journey, Capel's new Granada rug from Biltmore features a distinctive Moorish flair. This traditional hand-tufted rug is made in India of 100% wool with a micro-loop pile. Size options include 5' x 8', 7' x 9' and 8' x 11'. A 5' x 8' rug may retail for $673.

MARKET SPECIALS

  • 10% discount on all new introductions
  • PLUS, buy four or more new styles and receive an extra 5% discount

In Atlanta, Capel shows on the sixth floor of Atlanta's Merchandise Mart in Showroom #6F2. Atlanta's International Gift & Home Furnishings Market is being held July 8 through 15, and the Area Rug Market runs July 9 through 12.

The showroom at Las Vegas World Market Center is in Building A, Space 226. The Las Vegas Market runs July 27 through 31.

New this year, Capel will show at the Tupelo Furniture Market in Building 4, Space 4030. Tupelo Furniture Market runs August 14 through 17.

About Capel Rugs

Based in Troy, N.C., Capel, Inc. offers more rugs in more categories than any other area rug company, including original braided rugs, the finest hand-knotted rugs, best selling hand-tufted rugs, innovative outdoor rugs and kids rugs. To see more from Capel Rugs' program, visit CapelRugs.com.

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